# Crowd Surge

> A one-thumb runner where every gate is a decision, and the decision is your message.

_Endless runner · One thumb · Plays in browser_

[Play the demo](https://demos.maziminds.com/crowd-surge/)

## Pick the right gate, or shoot it until it is

You hold one finger down and steer a squad along a corridor. Gates come in pairs and each one changes the squad — one multiplies it, one cuts it down — so the whole game is a stream of two-way choices made at speed.

The twist is that a bad gate is not final. Your squad fires continuously, so shooting a weak gate long enough turns it into a good one. That gives a player something to do between decisions and rewards the ones who commit early.

A run lasts under a minute and ends in a number, which is what makes it work as a campaign piece: it is short enough to finish on a first tap and repeatable enough that people go again.

## Low-poly squad, neon corridor

Simple stylised characters against a high-contrast corridor, built so the gates read instantly at arm's length on a phone. Nothing in the scene is photoreal, which is deliberate — flat, bold shapes survive being restyled far better than rendered detail does.

Characters, corridor, gate frames, sky and particle colour are all separate layers, so the whole scene can take on a brand palette without touching how the game plays.

## What changes when it's yours

The gates carry your offer — product versus product, plan versus plan, or a straight yes/no on a campaign question — and the end screen carries your reward and your call to action. The squad becomes your characters, mascot or product, and the corridor becomes your world.